About us
Enhance Your Wine Experience
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Discover New Wines
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Start with the customer – find out what they want and give it to them.
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Meet our team
Passionate sommeliers driving our success
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He loves to share his passion for wine through tastings, events, and customer engagement strategies.
Mich Stark
Chief Commercial Officer
Mich loves taking on challenges. With his multi-year experience as Wine Director in the retail industry, Mich has helped the company to get where it is today. Mich is among the best minds in wine.
Aline Turner
Chief Wine Officer
Aline is one of the iconic figures in the wine industry who can say she loves what she does. She mentors 100+ aspiring sommeliers and looks after the community of thousands of wine lovers.
Iris Joe
Chief Wine Officer
Iris, with her international wine experience, helps us easily understand the market and improve our selections. She is determined to drive success and delivers her professional acumen to bring the company to the next level.